During the past year, we’ve seen many companies struggle with declining sales and poor financial results. These symptoms were evident prior to the turndown in the economy. Regardless of a company's strategy and tactics, nothing seems to be making a difference in sales revenues. The same tired approaches to new sales plans and promotions and new customer relationship management tools are tried repeatedly. No customer has ever wanted to be 'managed', so why do it?
Finding top sales professionals in a group of traditional salespeople is difficult. It's critical to identify the 'A' list talent and it's more and more critical to your company’s and to your customers’ success. There's a few identifiers of top sales professionals:
