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       FREE The Future of a Radical Price by Chris Anderson:

       1. Unlimited channels is the new abundance.
       2. The new scarcity is "attention".
       3. Build reputation and convert it to attention.


      The Drunkard's Walk by Leonard Mlodinow
       1. Polls, grades and ratings are less reliable than we believe.
       2. Understand the true nature of 'chance'.
       3. Make decisions based on in-depth insights into what is meaningful.

      

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